Siri Activation & Feedback
For:
Apple
From:
2020–23
Roles:
Interaction design lead; design manager
Features:
Introduced a shorter, more fluid activation phrase (“Siri” in addition to “Hey Siri”), and the ability to speak an additional request to extend the session.
Both features rely on machine-learned models of assistant- versus human-directed speech.
Deliveries:
Vision videos; audio and audiovisual mockups; data collection and usability testing protocols; specifications; UI copy for feature introduction and Settings
“Siri, how tall is the Empire State Building? … How about the Eiffel Tower?”